The South Okanagan generates about 350,000 visitors and an estimated $59 million annually in direct visitor expenditures. Marketable products in Osoyoos include wineries, agri-tourism activities, Indigenous cultural experiences, museums and art galleries, golfing, skiing, hiking & biking, as well as festivals and events.
Osoyoos is designated a resort municipality (one of only 14 in British Columbia) in accordance with the Province’s Resort Municipality Initiative. As a resort municipality, the community receives provincial funding to develop infrastructure and programming.
There is significant new investment occurring in Osoyoos that will have implications directly and indirectly for tourism. New wineries, recreational condominiums, hotel expansions and resort developments have created a positive business climate and more opportunities for market and product development for a four-season destination resort.
For more information on the Osoyoos Tourism industry, visit destinationosoyoos.com
Tourism in the Thompson-Okanagan Region
In 2012, overnight tourism in British Columbia generated 17.9 million person-visits and $8.6 billion in related spending. The Thompson Okanagan, one of six tourism regions in the province, represents 20% of provincial overnight visitation and 14% of related spending.*
Same-day travelers accounted for 46% of visitor volume and 18% of visitor expenditures in the Thompson Okanagan region.
The Thompson Okanagan received 3.8 million overnight person visits in 2012 and generated $1.1 billion in related spending. Domestic overnight travellers accounted for 87% of visitation and 81% of related spending. International travellers accounted for 13% and 19%, respectively. On average, domestic travel parties in the Thompson Okanagan stayed 3.3 nights and spent $119 per night during their trip. US travel parties stayed 3.5 nights and spent $193 per night during their trip, and Other international travel parties stayed 6.3 nights and spent $125 per night during their trip in the Thompson Okanagan region.*
*Data provided by Destination BC.